How scoring works
How we score your pitch
Every session is scored on five dimensions, each from 0 to 100, by an AI evaluator following the rubric below. This is the exact rubric the scorer uses — nothing is hidden. Your written feedback always names the band your score falls in and points to the specific thing you said (or didn't) that put it there.
The 0–100 scale
The same four bands apply to every dimension. The evaluator picks the band first from the evidence, then a number inside it.
0–39
Needs work
Largely missing, not attempted, or with gaps serious enough to undermine the pitch. A question that was skipped or left unanswered scores here.
40–59
Developing
Present but shallow, uneven, or inconsistent. The basics are there, but a critical member of this audience would not be satisfied.
60–79
Solid
Clear and competent with only minor gaps. A reasonable member of this audience would be satisfied on this dimension.
80–100
Strong
Sharp, complete, and memorable. Holds up under pressure and edge cases; little a demanding member of this audience could fault.
The five dimensions
Informative
Clarity and completeness of the information itself: is the core idea, the evidence, and the numbers communicated clearly and at the right depth?
Confidence
Command of the material: assertiveness, decisiveness under questioning, and the absence of hedging or uncertainty where it isn't warranted.
Fluency
Delivery quality: natural pacing, smooth transitions, a coherent structure across both the pitch and the Q&A, and minimal filler.
Answer Quality
Q&A responses only: how direct and deep the answers are, and how well tough or unexpected questions are handled. Scored only when a Q&A session actually took place — every skipped or unanswered question counts as zero for this dimension, and a session with no answers at all scores 0.
Persuasive
Storytelling, emotional resonance, and the strength and clarity of the call to action for this specific audience.
What each audience weighs most
The five dimensions and the four bands never change. What changes with your chosen audience is what they care about most inside each dimension — the same lens used to generate your practice questions.
Judges whether this is a fundable business — market size, unit economics, defensibility, and a credible ask.
| Dimension | What this audience is looking for |
|---|---|
| Informative | Expects hard numbers — market size with evidence, traction, CAC/LTV, margins, use of funds — not adjectives. |
| Confidence | Should own every number and assumption without hedging; wavering on the model or the ask reads as risk. |
| Fluency | A tight problem-to-ask narrative; rambling burns the short attention an investor gives a first pitch. |
| Answer Quality | Direct answers on competition, moat, and risk; deflection or vagueness is penalised heavily. |
| Persuasive | A clear investment thesis and a specific ask ("$X for Y milestones"), with a reason to act now. |
Why your score is what it is
The evaluator must justify every score against something concrete from your pitch or Q&A — a claim you made, a number you gave, a question you dodged. Scores are pinned so the same session always scores the same way. A question you skip or leave unanswered counts as zero for Answer Quality; if you answer none of them, Answer Quality is 0 and says so, and it never affects your other four scores.